Entrepreneurship Clinic Spotlight: Shana, Inc.
In the fall of 2022, the Baylor Law Entrepreneurship Legal Clinic began working with Bassey Ubokudom, a graduate of Baylor University. Inspired by the lack of affordable home care options for their aging grandparents, Bassey, and co-founder Alysha Nagar founded Shana, Inc., an online platform that offers on-demand home care services for the elderly, disabled, and members of other vulnerable populations at an affordable price.
About Shana, Inc.
Shana arose out of a need Bassey and Alysha discovered firsthand: a lack of high-quality, affordable home care services. Bassey and Alysha were raised in traditional Nigerian and Indian households, respectively. For them, “sending [their] elderly grandparents to a nursing home or an assisted living facility is not an option.” However, the home care services market did not offer services that could meet the needs of their semi-independent, stay-at-home grandparents. Many of the services were unaffordable and took several days to send out home care professionals who may or may not have been trained. Additionally, the customer was often required to pay for services that most semi-independent elderly individuals do not need.
To solve this problem, Shana created a phone application that allows individual customers or their loved ones to request services from a home care company that is affordable, efficient, and on-demand. The app displays the services offered, the home care professional’s credentials, and allows the user to choose a time slot for the service. Shana’s customers can use the app to select the services they need while allowing them to maintain their independence.
Connecting with the Clinic
Bassey connected with the Baylor Law Entrepreneurship Clinic in October 2022. After attending an initial meeting to discuss what entity structure made the most sense for Shana’s business model, Bassey and the Clinic staff decided on a Delaware for-profit corporation. Students volunteering in the Clinic quickly began drafting the initial organization documents for Shana and remained involved in the formation process through filing in both Delaware and Texas. Throughout the process, Bassey remained in contact with Clinic staff to provide information and have any questions answered. Bassey noted that the Clinic students and staff “were an absolute joy to work with,” and “made themselves available to talk about anything we needed.”
Bassey is currently working to expand Shana’s services to reach customers in cities across the United States. Going forward, Shana’s mission remains unchanged: continue “to make home care accessible for as many people as possible and help individuals maintain their independence.”
To learn more about Shana, Inc., you can visit their website at shanacare.com. If you are interested in contacting the Baylor Law Entrepreneurship Clinic, please email the clinic at firstname.lastname@example.org.